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24
Jan 13

Measure effectiveness, and respond to your audience

Welcome back to Part III in our multi-part series about ongoing care and maintenance! Part III: Measure effectiveness, and respond to your audience What I thought my audience wanted turned out to be slightly different from what the numbers told me. So, you’ve put in some work making your online presence just the way you [...]

21
Nov 12

Repairs and Upgrades

Welcome back to Part II in our multi-part series about ongoing care and maintenance! Part II: Repairs and Upgrades Good design is timeless. Technology,  not so much. The great thing about the web is that it’s always changing. The frustrating thing about the web is that it’s always changing. One of the reasons I love [...]

24
Oct 12

Content is Queen (or King)

The first installment of a three part series all about ongoing care and maintenance of your web presence So, you’ve spent the time, energy, and money to get your web project off the ground. You should be good for a while right? Wrong. Having a plan for ongoing maintenance of your web based tool is [...]

26
Jul 11

Space to Place – Define

Each month we’re emailing “Eye Byte Bits” – a quick share from our experience in design, web, interactive and social media. If you don’t already receive “bits” make sure to subscribe here! For our next three part series we’re focusing on Space to Place at work. There are three steps that are necessary to convert [...]

15
Dec 10

Eye Byte Bits – December

Last month, Eye Byte Bits reviewed some ideas to help people ENGAGE at your website.  This issue focuses on how to help your website visitor to RESPOND. WEB USABILITY – Respond Respond: You want your website to encourage visitors to act for your program’s benefit, whether that is donating or volunteering. Motivate them into action! [...]

15
Nov 10

Eye Byte Bits – November

Last month, Eye Byte Bits reviewed some ideas to help people REMAIN at your website.  This issue focuses on how to help your website visitor to ENGAGE. WEB USABILITY – Engage Engage:  Once a visitor finds your website, it is important to grab their attention with compelling design. A visitor to your website needs to [...]

15
Oct 10

Eye Byte Bits – October

Last month, Eye Byte Bits reviewed some ideas to help people LOCATE your website.  This issue focuses on how to help your website visitor to REMAIN. WEB USABILITY: Remain Remain: Once a visitor finds your website, it’s important to keep them there. A visitor to your website needs to easily be able to… Feel welcome and [...]

17
Sep 10

Eye Byte Bits – September

Each month we’re emailing “Eye Byte Bits” – a quick share from our experience in design, web, interactive and social media. WEB USABILITY: Locate Locate: To use a website, people have to find it first. A visitor to your website needs to easily… Locate your organization via popular search engines such as Google and Yahoo. Enter [...]